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Blog
Ad fraud: a guide to detection and combat
Jun 02 2017
Ad fraud is a costly issue for online advertisers today. Some estimates predict businesses could...
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Use Similar Audiences for Search to Tap the Upper Funnel
Jun 01 2017
Similar Audiences has been available for a while in Google, but it’s had some struggles...
Optimization and Growth Part 6: High-Velocity Growth
May 31 2017
This blog is Part 6 of a six-part series where we will walk through our...
Dynamic Search Ads: How to make them work for lead gen
May 30 2017
By now, you have probably read about the benefits of dynamic search ads running alongside...
A Quick Guide to the New Facebook Delivery Insights Tool
May 26 2017
Encountering sudden changes in the performance of active Facebook ads is akin to finding potholes...
Optimization and Growth Part 5: Scientific Testing Process
May 25 2017
This blog is Part 5 of a six-part series where we will walk through our...
Google Marketing Next – Highlights and Advertising Significance
May 24 2017
Google Marketing Next is the annual conference where Google announces their new ad products and...
A Beginner’s Guide to Creating a LinkedIn Ad Campaign
May 23 2017
If you’ve never advertised on LinkedIn before but you’re excited to begin to take advantage...
6 Tips for Increasing User Trust through Ad Copy
May 22 2017
If you’re looking for a quick way to give your ads a boost in clickthrough...
'Hacking' a Creative Split Test on Facebook
May 19 2017
For quite some time, the conventional wisdom for creative testing on Facebook has been “it...
Implementing a Project Management Tool: A Cautionary Tale
May 18 2017
Can you say your team operates with great efficiency? Here at 3Q Digital, our Creative...
Optimization and Growth Part 4: Customer Research
May 17 2017
This blog is Part 4 of a six-part series where we will walk through our...
