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Blog
Sleep, Exercise, and My Work Routine
May 01 2012
“A discovery that took me quite a while to understand is that your productivity doesn’t...
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It Gets Worse: More Data, More Problems Was the Message at Search Insider Summit
Apr 30 2012
Last week at Search Insider Summit (SIS) in Captiva, Florida, I was fortunate to host...
Fitbit ROI Challenge recap, Week 1
Apr 27 2012
One week down in our Fitbit ROI (Return on Investment) Challenge, and all we can...
A Google Wishlist
Apr 25 2012
Christmas isn’t for another eight months, but my inner child won’t listen. In (early) anticipation...
A Great Technology Notion
Apr 24 2012
“Paul Newman, Joanne Woodward, Henry Fonda, Lee Remick, and the entire cast and crew of...
Near Match – The “Negative” Perspective
Apr 22 2012
This week, Google announced two new match types, near phrase and near exact match. As...
The Fitbit ROI (Return On Intensity) Challenge begins!
Apr 20 2012
Two offices. 40(ish) employees. One Fitbit Ultra per person. Eight weeks. Millions of steps and thousands...
How to Crash the Paid Search World
Apr 19 2012
We all know the conundrum – no one will hire you without experience, but until...
Is Search Becoming Commoditized?
Apr 18 2012
Is search becoming commoditized? Product features that were once the exclusive domain of advanced platforms...
My Automated AdWords Bidding Strategy
Apr 17 2012
Not that long ago, I was asked by the good folks at WordStream to contribute...
Why I Would Have Rejected Instagram as a Client
Apr 16 2012
The purchase of Instagram by Facebook for one billion dollars is no doubt a seminal...
Tips for Showing You Understand Your Client's Business
Apr 13 2012
We’re in it together! We SEMs know all too well how many hours we pour...