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Blog
3 Creative Ideas for Custom Audiences
Feb 12 2013
There’s been a lot said about FBX lately, so it’s good to see Custom Audiences,...
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Enhanced Campaigns – the Hidden Boost for AdSense and Parking Payouts
Google’s new Enhanced Campaigns announcement will bring major changes to the AdWords Campaign structure. Most...
Facebook Vacations: How Variable Usage On Facebook Could Impact Ads
In a recent study by Pew Research Center’s Internet & American Life Project, the comings...
Bing’s syncing issues – big improvements, but more needed
Today’s post is by Account Associate Aaron Woolway, sports fan and scratch golfer and one of...
Make Facebook Work for Your Brand with the Right Plan
Talking with clients about their Facebook strategy and endeavors, I come across a common concern....
Buy Tickets on Facebook? You Don't Say
Feb 11 2013
Today AllFacebook discovered that users in Israel and the Netherlands were able to include a...
Ask these questions before developing a marketing strategy
Today’s post is by Amy McDowell, VP of Marketing at Updater. A true story… X years...
Marketing morsels from: James Svoboda
Feb 08 2013
Our interview series with the titans of marketing continues with WebRanking partner and CEO James...
An SMB guide to dominating local search in 2013
Feb 07 2013
Today’s post is by Account Manager Brent Bowles, who just drove 2,800 miles cross-country to write...
The Benefits – and the Risk – of Strategic Partners on Social Media
Today’s post is by Melissa Addison of Rimm-Kaufmann Group. So, you’ve got social nailed. You’re...
Lookalike Modeling's Potential and the Future of Custom Audiences
One of Facebook’s most powerful ad targeting tools may also be the one that has...
The scoop on Enhanced Campaigns (good and bad)
Feb 06 2013
By Susan Waldes, Sr. Client Services Mgr. Things have been all a-bustlin’ here at PPC...