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Blog
5 Ways to Boost Your Productivity at Work
Apr 28 2017
It’s that time of day again: The clock clicks closer to 5pm, and you glance...
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Facebook F8 Announcements that Will Excite Digital Marketers
Apr 27 2017
This year’s two-day F8 developer conference was rife with interesting and innovative announcements from Facebook....
Optimization and Growth Part 1: Business Alignment
Apr 26 2017
This blog is Part 1 of a six-part series where we will walk through our...
An Introduction to Split Testing on Facebook
Apr 25 2017
Via John Towner One of the most exciting additions to the Facebook UI in 2016 was...
3 Powerful Social Advertising Tools to Track Offline Transactions
Apr 24 2017
Tying offline attribution back to online activity is, for the most part, an elusive and...
Creative for Instagram – 3 Tips for Startups and SMBs
Apr 21 2017
Instagram is a visual platform – while copy plays a role, the focus is the...
How to track Facebook’s effect on brick-and-mortar businesses
Apr 20 2017
For e-commerce businesses, measuring the success of digital marketing comes easy thanks to a plethora...
Facebook Exclusionary Best Practices
Apr 19 2017
UPDATE: To learn more about exclusionary best practices, check out our 2017 Complete Guide to...
3 "Must Do" Initial Tests on Facebook Advertising
Apr 18 2017
One of the most valuable assets of Facebook advertising is the ability to easily test...
A Pinteresting Way to Discover Consumer Trends
Apr 17 2017
People talk. And talk, and talk, and talk. They just don’t stop talking. To refine...
FTC Testimony: Where Marketers and Consumers Need to Be on Guard
Apr 14 2017
The FTC (Federal Trade Commission) is an independent government agency tasked with protecting America’s consumers....
ModCloth: How ASO increased App Store Downloads by 141%
Apr 13 2017
ModCloth, a well known online spot for indie and vintage-inspired women’s fashion, saw a 141%...
