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Blog
Speed Up Ad Creation With Saved Audiences
Jan 24 2014
In the course of managing your Facebook Ads account, you tend to target the same...
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Leading With a Killer Lede
Jan 23 2014
There are many ways to begin a blog post. See what I just did there?...
Why does some content get more reach than other content?
We often get asked, Why does a Status Update have more Reach than a Photo?...
Website Custom Audiences Now Available To Some Users!
Jan 22 2014
If you haven’t seen AllFacebook’s post on the subject, Website Custom Audiences are now available...
How to Untangle AdWords Phone Call Metrics
Enhanced Campaigns have brought a host of new phone tracking features to the table. Along...
Google's Review Extension: Get the Scoop
Jan 21 2014
Earlier in 2013, Google released the review extension in beta. Around mid-October, it made its...
Use Facebook to Drive Conversion Rates The Right Way
Exactly how big of a role did Facebook actually play this past holiday season? A...
Facebook Insights for Small Businesses: Get Started with the Overview Tab
Jan 20 2014
When it comes to Facebook, small business owners are on the same playing field as...
Your New Year’s Resolution: Monitor your Affiliates!
Marketers have enough things to worry about these days. Just keeping up with new technology...
Twitter’s Tailored Audience is a Smart Copycat Move
Jan 17 2014
Imitation is the sincerest form of flattery, right? Twitter’s Tailored Audiences options sound hauntingly familiar...
Big Bad 2014 Prediction and 2013 Retrospection Roundup
We can’t move on to predicting what 2014 will bring us without taking a look...
The Facebook Sponsored Story is Dead, Long Live the Sponsored Story
Jan 16 2014
Much like Mark Twain and Paul McCartney, the reports of the demise of sponsored stories...
