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Blog
Adventure Photo Contest
Jul 25 2014
The votes are in, and our Adventure Photo Contest was a great success! Our runners...
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App, Website Cards Drive Q2 Leap for Twitter Ad Performance
Jul 24 2014
The dust has barely settled from Facebook’s Q2 earnings call, but based on some extraordinary...
Strange New World: How Developing Marketers Meet Daily SEO Challenges
SEO knowledge is a work in progress for everyone in the field, whether they’ve been...
Conversion Optimization: Go Beyond the Checklist
Jul 23 2014
As a conversion optimizer, it’s pretty cool to see more businesses starting to “get it”...
Early Impressions of the Facebook Audience Network
Facebook announced the new “Facebook Audience Network” a few months back, stretching out its wide-reaching...
The ins and outs of PLAs in 41 minutes
PLA spend is growing on a hockey-stick curve, and for good reason: done right, PLAs...
3 Significant Ways Google Plus Can Help Your SEM Campaigns
Jul 22 2014
We’ve all heard that Google Plus can “help your SEO” but do you really know...
Why Most Facebook-Oriented Software Companies Are Dying
Jul 21 2014
PerfectAudience was bought by Marin and the others are privately worried that advertisers will go direct. Google...
3 Ways to Boost Display Conversions using Email Lists
Most demand marketers today care about two key goals: how to generate more top-of-funnel leads,...
Why Facebook Advertising is for your Small Business
Jul 18 2014
Advertising can be a two-edged sword for a small business, helping you break into a...
How to Run Your First Twitter Ad
So you want to run some Twitter ads, eh? We’ll leave the whys and goals...
How-To: Automatically Update Graphs in Excel
Jul 17 2014
Imagine if you could save yourself an hour a week (or maybe more) by automating...
