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Blog
Sometimes "sexy" ads don't sell (but the file names are fun)
Jan 21 2013
Name your ads descriptively so that you can remember them. Just be careful about whether...
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Introducing the 2013 SEM Landscape infographic
We know it’s a fast-changing industry – enough so that the SEM landscape needed a...
The Real Secret to Success With Facebook Ads
Paid ads on Facebook is a hot topic these days. With the proliferation of sponsored...
Brand, know thyself: 3 major discoveries you'll only find on Facebook
Jan 18 2013
The biggest struggle in defining brand Facebook strategy is how difficult it is to know...
Design better banner ads
Today’s post is by Sr. Account Manager Sana Ansari, resident GDN rock star. We all know...
How to Increase the ROI of Your Facebook Page
Jan 17 2013
Calculating the exact ROI of a Facebook Page can be difficult. A wide variety of...
TrueView's Growing Pains – What the Platform Needs to Fix
If you’ve spent any time in the TrueView (AdWords for Video) UI, you know that...
2013 SEM/SEO Resolutions
Jan 16 2013
Today’s post is by ItsTheROI.com‘s Jonah Stein. Follow him on Twitter: @jonahstein Stop procrastinating. Exercise...
What you need to know about Facebook's Graph Search
Jan 15 2013
For quite some time now, Facebook has generated buzz around building out a search engine...
PPC Overture
Had there never been a film made of “Jesus Christ Superstar,” it would still be...
Facebook ads: know your competitor, know yourself
Competitive analysis is an important aspect of marketing strategy development. This is especially true within...
eCommerce Guide to Facebook Marketing
Jan 14 2013
Today’s post is by Wishpond‘s Nick Steeves. Facebook has the ability to drive traffic and...