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Blog
Do Premium Ads Equal Premium Performance?
Feb 06 2013
Today’s post is by Mark Luskus, media analyst at Ampush. Not all ad space is...
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5 retail retargeting best practices
Today’s post is by Ben Plomion, VP of Marketing & Partnerships at Chango. Retargeting has...
Jump-Start Your SEO in 2013 (Part 1 of a 2-Part Series)
Feb 05 2013
Today’s post is by Jessica Lee, Content and Media Manager at Bruce Clay, Inc. You...
5 things to stop doing with your Facebook Exchange retargeting
Feb 04 2013
Today’s post is by Brad Flora, CEO of Perfect Audience. So you’re advertising on Facebook Exchange and...
Learn Excel keyboard shortcuts to speed up your work
Today’s post is by Account Associate Bailey Lau, conqueror of huge data files. In my...
Is a non-AdWords PPC account right for you?
Feb 01 2013
Today’s post is by Shawn Livengood, Director of Search Marketing at CalFinder. Let’s face facts: if you’re...
Part I: Holistic Facebook Marketing & Advertising
Bringing Facebook Solutions Together for Improved Direct Response So we’ve covered a lot of point...
The Psychology of Facebook Ads
Jan 31 2013
Today’s post is by Hillary Read, Marketing Manager at PPC Associates. PPC Associates CEO David Rodnitzky has long posited...
Facebook Conversions: One Step Back, Two Steps Forward
Jan 30 2013
Conversion rates on Facebook can be low for a variety of reasons. To increase your...
Facebook Exchange Ads: It’s not about you. It’s all about me.
Today’s post is by Christina Park, Director of Marketing at Triggit. On Facebook, I find most people,...
10 Things Parenting Has Taught Me About SEM
Today’s post is by Ruth Rich, sterling Account Associate and rather sleepless mother of two young...
A guide to Facebook ad types
Jan 29 2013
Today’s post is by Louise Steiner of Weave the Web Consulting. Since its IPO in May...