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Blog
How to optimize for 3 critical Facebook conversion types
Aug 22 2013
Today’s post is by Nick Steeves, Product Manager at Wishpond. For many more “traditional” online...
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Use Hashtags and Television to Reach your Social Audience
Today’s post is by Devan Brown, social media strategist and thought leader at Anvil Media. Hashtags are...
Learn Why You'll More Than "Like" Facebook's Mobile Marketing Advances
Aug 21 2013
Today’s post is by Jesse Pujji, CEO and co-founder of Ampush. Facebook has long claimed...
QA your pixels before you optimize! Here's how
SEM is all about analyzing performance metrics. To optimize our campaigns, we need to be...
@toddmintz Enhanced Campaigns Bid Modification Trick
Aug 20 2013
OK…do you want to harness the power of Enhanced Campaign Bid Modifications without spending a...
Use Google Analytics to Get Facebook Traffic Insights
Most of the time, traffic spikes are at least somewhat predictable; you’ve launched new ads,...
Conquer Google's Ultimatum: Update Your PLA Feeds!
Aug 19 2013
Today’s post is by Client Services Manager Jason Bruggemann: Google Search, Bing and Kenshoo advertising...
How To: Track Facebook Ad Goals with Google Analytics
Facebook Ads give marketers fantastic options for reaching their audience. And with their Offsite Conversion...
In AdWords Diapers? Avoid Bidding Wars (and Other First Steps)
Aug 16 2013
Today’s post is by Chris Sparks, Content Strategist at www.iSpionage.com Is your website floating in...
Why is Your Billboard in an Alley? Use Power Editor for Better Ad Placement
Most experienced Facebook advertisers understand how important the Power Editor is in the construction of...
Pull Your Press Release Out of the Graveyard and into the Spotlight
Aug 15 2013
The challenge for many PR professionals is that the landscape of the Internet is forever...
Use Facebook to Promote Content: A Mini Case Study
With all of the recent buzz around content marketing, you’re probably wondering how you can...
