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Weekly Facebook Advertising News Roundup – May 2, 2014

Published: May 2, 2014

Author: Molly Shotwell

The big news in Facebook advertising this week is the launch of the new Audience Network! This is going to be huge for marketers going forward.
CNBC has named Mark Zuckerberg as the 8th most impactful person in business since the inception of CNBC in 1989.
Mobile continues to be an important force for Facebook, as a new report has shown that 24% of all mobile referrals come from Facebook.
There were a few great resources this week:
– Social Media Examiner released a comprehensive guide to Facebook Marketing.
-If you’re not examining your post-click data, you’re not getting the full story on your ROI.
-Facebook makes an excellent recruiting tool.

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