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Author: Rebecca Soderholm
Home / Blog / Author: Rebecca Soderholm
Blog
3 "Must Do" Initial Tests on Facebook Advertising
Apr 18 2017
One of the most valuable assets of Facebook advertising is the ability to easily test...
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5 Ways to Quickly and Efficiently Scale a Facebook Account
Mar 16 2017
Facebook has gotten so good at direct response and retargeting performance that many clients’ main...
Six Guidelines for High-Level Facebook Ad Optimizations
Dec 08 2016
Newcomers to the Facebook advertising platform often come to a standstill after the budgets start...
App Event Optimizations: What They Are and How to Make Them Work
Sep 26 2016
Have you struggled to improve post-install performance on your mobile app campaigns? Facebook now has...
Can Your Account Have Too Many Lookalikes?
Jun 17 2016
A Facebook advertising account recently wanted to ramp up volume, and my initial thought was...
The Key to Finding Quality Facebook Interest Targets
May 08 2015
If you are running out of targeting ideas or just have not had much luck...
3 Ways to Make Your Ad Copy Pop
Apr 10 2015
When you advertise on social media, you only have seconds to catch a potential customer’s...
