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Author: Craig Weinberg
Home / Blog / Author: Craig Weinberg
Blog
What You Need to Know about Apple’s Massive iOS 10 Release
Jun 15 2016
Even if you don’t know all the details of the iOS 10’s new features and...
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Unlock Your App’s Performance: a Guide to SDKs
Jun 06 2016
Marketing & Analytics SDKs (software development kits) are tool kits that marketers ask the development...
How to choose the right KPIs for your mobile campaigns
Jun 02 2016
As we previously explored, even the smartest digital marketers tend to make a ton of...
21 Reasons Good Mobile Agencies Are Worth Every Penny
Jun 01 2016
Most mobile agency folks I know have a pretty healthy sense of self (raising hand)....
In 600 words, what mobile advertisers need to know about ad blocking
Sep 03 2015
One look at the “Quick Facts” of PageFair’s 2015 ad blocking report should send shivers...
3 Mobile App Install Creative Best Practices
Aug 06 2015
The numbers on mobile app install ads are so strong (check out this revenue trend)...
Mobile Optimization: In-App Metrics FTW!
Jun 01 2015
So now that you’ve taken some very smart advice to properly pre-plan your mobile app...
How to Build a Great Mobile App, Stage I: Planning
Apr 22 2015
Planning, building, testing, and launching an app is hard business! It’s not for the faint...
Three Mobile Keys to 2015: Go Deep, Go Exclusive, Go Native
Feb 03 2015
Editor’s note: This is the first of many expected posts from new VP of Mobile...
