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Author: Cody Vest
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Blog
3 Strategies to Reach New Parents with Facebook Marketing
Nov 21 2013
My wife just gave birth to our fourth little girl a few months back, and...
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How to Tap into the Baby Boomer Market
Nov 08 2013
According to AARP, the 50-and-over demographic will represent 45% of the U.S. population by 2015....
Pack Facebook Advertising With Your Email List For a Bigger Punch
Sep 11 2013
Your email list, if well maintained, is one of the most valuable resources for your...
Facebook, the new Direct Marketing frontier
Jul 31 2013
For many marketing managers of many of the nation’s biggest brands, cracking Facebook advertising has...
Use these four principles for successful Facebook PPC for retail
Jun 27 2013
Many companies with tight budgets are just now jumping on board the Facebook PPC train,...
Agile Management: Dealing with a Successful Campaign
May 30 2013
Working on digital ad campaigns on a regular basis, I am familiar with building safety...
The Offline Power of Social Media Data
May 15 2013
The abundance of social media data has been widely publicized. Unfortunately, many business owners and...
Facebook ads need clear conversion paths, immersive platforms
Apr 09 2013
I always find myself in the position with new clients of having to convince them...
What is your Facebook Page worth to you?
Mar 19 2013
The issue of ROI for social media is always a hot topic, and the creative...
Make Facebook Work for Your Brand with the Right Plan
Feb 12 2013
Talking with clients about their Facebook strategy and endeavors, I come across a common concern....
Brand, know thyself: 3 major discoveries you'll only find on Facebook
Jan 18 2013
The biggest struggle in defining brand Facebook strategy is how difficult it is to know...
